Placester Named One of the Top Content Marketing Influencers of 2014
By Andrew Rapp
If you follow our Real Estate Marketing Academy, then you know we’re big proponents of content marketing. From blog posts to ebooks, we know how much content can help real estate agents and brokers build relationships with their audience and, ultimately, achieve their marketing and sales goals. We also know we’re not the only ones preaching the value of quality content.
Thousands of brands, big and small, work in the content marketing sphere to provide insights, products, and services that help companies and professionals succeed with their content marketing. Placester is one of these brands, and we were fortunate enough to be recognized for our “content about content.”
Content marketing cloud solutions firm Onalytica recently unveiled its “Content Marketing Landscape 2014” report, which highlighted the top 200 brands and individuals considered to be thought leaders in the content marketing space. And, Placester is included with great content minds like Ann Handley, Jeff Bullas, and Joe Pulizzi, along with top brands like the Content Marketing Institute, Marketo, and Inc. Magazine.
“Content marketing is the cornerstone of our strategy and something we encourage our customers to learn and implement in their own work,” said Andrew Rapp, Managing Editor of Placester’s Real Estate Marketing Academy. “It’s really exciting to be acknowledged for our leadership in this area along with so many leading brands.”
Want to learn all about how content marketing can help grow your real estate business? Check out our many in-depth resources from our Real Estate Marketing Academy that discuss everything from blog post creation, to ebook marketing, to using analytics to track your content’s progress, including:
- The Demystification of Content Marketing: A Field Guide [Infographic]
- 7 Keys to Local SEO for Real Estate Marketing
- [Infographic] The Science of Content Marketing for Real Estate
- Curating Content for Your Real Estate Website
- [Infographic] 12 Tenets of Content Creation
- 9 Essential Content Marketing Ideas for Real Estate Agents
- A Day in the Life of an Inbound Marketing-Savvy Real Estate Agent
- eBook Marketing: The Content Wrangler’s Guide [Infographic]
- 10 Content Marketing Shortcuts for Real Estate Brokers
Published on November 26, 2014
Written by Andrew Rapp
I'm the Managing Editor at Placester, where I oversee the creation of great content that helps real estate agents be successful in their careers. When I'm not clacking away at my laptop I enjoy walking all around the great city of Boston.