Whether you have two leads in your CRM database or 200, it’s important to nurture each and every one of them in some distinct way.
Your prospects, like any other person in your life, won’t do what you want them to do if they feel neglected and as though you’re not paying attention to them. In real estate email marketing terms, that means leads won’t move down your sales funnel, interact with your content, and convert into clients without some nurturing.
The best way to consistently nurture your clients on a set schedule that prevents you from wasting time or energy? Drip email marketing campaigns.
Maybe you’ve tried out email marketing software in the past but gave up on it because you either a) found it too complicated or b) didn’t think it helped you to achieve your business’s goals. But our steps will show you how to make this process easy and effective.
First, you should find an email solution that works for your needs. Then, focus on how you use the email marketing software you’ve chosen. And if your current software doesn’t provide the options you need, it’s time to look for one that does.
No matter how familiar you are with email drips, it’s almost a guarantee you have questions on how to implement them for better conversions … and we’re here to answer them. We’ve compiled the most popular questions we get about email drip marketing for real estate and provided insightful answers to help you get started.