Using social media for real estate marketing isn’t a new trend — many agents use Facebook, Twitter, Google+, Pinterest, and other social outlets to reach their core audience and make lasting connections with leads and clients. However, not every agent is as savvy as they could be when it comes to real estate social media marketing.
As with any business concept, going back to basics can give you a refreshed outlook on how to approach your social media marketing efforts. Keep reading to learn (or relearn) the best practices that can elevate awareness of your business and help you get more out of your real estate social media strategy.