There is no other industry quite like real estate. Where else can family businesses and scrappy startups compete head-to-head with international mega-firms? The secret to this unique situation is that real estate, more than any other industry, is built on personal relationships, trust, and local knowledge. As long as you provide the superior service that homeowners and home buyers need, your brokerage can thrive in any environment.
But providing that quality of service isn’t easy! To consistently delight clients, you need to pack your brokerage with the best agents available: the kind of go-getters who know the area, understand the market, and thrive on forging meaningful bonds with their clients. Once you’ve attracted that kind of talent, you want to make sure they stick around — and that means keeping your agents happy.
How can you tell whether your agents are happy? That’s easy! All you have to do is ask them.
In this post, we will show you how to get clear, easy-to-interpret feedback from your agents that will help you understand how well you’re meeting their needs, and what you can do to improve. Even better, we will provide a FREE Agent Engagement Survey template that you can easily brand and share with your own agents.
Let’s get started!