The Placester Publisher Platform is all about giving editorial teams the ability to optimize their real estate sections. Now we’re pushing that capability even further with the Placester Editorial Widget Generator, which launched today.
The Editorial Widget Generator is a powerful wizard that allows editorial teams to create portals into their Placester-powered real estate sections. The wizard enables users to create multiple iterations of the widget displaying custom searches, links or even specific listings based on MLS IDs. All widgets are generated in JavaScript and are completely responsive, meaning the widget will function flawlessly regardless of screen size or device.
“Like everything on our Publisher Platform, the goal here was ease-of-use,” said David Givler, Placester’s Manager for Digital Media. “Editorial teams should be able to implement this type of feature without relying on engineering resources.”
The Placester Publisher Platform allows publishers to invigorate their real estate sections with industry-leading user features, while creating unique and valuable new advertising opportunities. Since its launch in early 2014, the platform has been adopted by publishers across the country to power their real estate sections because of its industry-leading design and ease of implementation.
