Checklist for Choosing a Real Estate URL
By Seth Price
Launching a website is a fantastic opportunity to get your online marketing in order and choosing the right domain name can give your website a leg up on your search optimization efforts. Start by brainstorming your Keywords. When you start searching for a URL, you want to have 5 or 6 keywords/phrases in mind that best describe the URL you are searching for. As soon as you have the keyword list, you can start to pair them or add prefixes & suffixes to create good domain ideas.
As an example, when you are launching a real estate domain, you would start with words like “home, house, rental, real estate, apartment” and fool around until you locate a great match. Try and avoid having your site confused with a popular site already owned by somebody else. Don’t choose URL’s that are the plural, misspelled or hyphenated version of an already established website.
This checklist is just a start to lead you in the right direction. Make sure you do your homework, it will make your life a whole lot easier for SEO. For more detail check out our Guide to Choosing the Right Real Estate Domain Name
Published on March 1, 2012
Written by Seth Price
Seth is a brand and marketing strategist with 20 years of digital marketing experience. He’s a founding team member and VP @Placester, author of the bestselling small business marketing book, The Road to Recognition and host of The Craft of Marketing and Marketing Genius podcasts. As a speaker, writer, and marketing workshop leader, Seth brings levity, mentorship, and a dose of reality to the businesses and entrepreneurs he coaches.