Customer Success Stories: Colleen Kilfoil,

By Colin Ryan

Placester News, Interviews

Real estate brokers wear a lot of hats: business owner, salesperson, manager, recruiter. On top of it all, brokers are the last word in marketing and technology, deciding how their teams will build a digital presence for their brand and connect with consumers online.

That can be a lot to handle—especially without the proper tools. Just ask Colleen Kilfoil.

An independent broker, Colleen founded Real Estate on Cape Cod in 2007. Today, she has a thriving business with eight agents on staff. But not long ago, Colleen found herself a victim of her own success, struggling to manage her team and her brand while actively selling. The problem: her website and marketing tools.

After numerous issues with her previous website solution, which was difficult to use and cost thousands of dollars, Colleen discovered Placester. With its mobile friendly website designs, natural language search platform, and email marketing tools, Placester made it easy for Colleen and her agents to generate and nurture more online leads—all for a fraction of the price.

Best of all, Colleen found that Placester could help build and manage her website for her. With the help of Placester’s Customer Success Team, Colleen and her team have more time to do what they do best: serve their clients. “I was just busy selling houses,” Colleen explained. “That’s why I needed Placester to get it all set up for me.”

With Placester, Colleen found a partner she could rely on to help her concentrate on what matters. “The best word to describe my relationship with Placester is trust,” she told us.

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