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Set up your digital presence
Manage inbound leads
Reinforce offline activities like open houses and community events
The modern agent has more marketing tools at their disposal than ever before, and that can feel a little overwhelming.
But the hard truth is, the modern home buyer and seller are using multiple methods to search for real estate information and agents online, and there’s no avoiding that fact.
The upside? Real estate pros who can get comfortable with IDX websites, email campaigns, content marketing, and social media gain a real advantage: they are able to attract the right buyer and seller leads, and they have a higher likelihood of converting new business online.