Introducing “Leads,” Placester’s New Real Estate Lead Management Solution

By Matt Barba

Placester News, Feature Release

Placester is proud to announce the release of Leads, a suite of lead management features for its agent and broker website products. Leads extends Placester’s strategy of empowering real estate professionals with powerful, uncomplicated online marketing tools.

Placester Leads real estate lead management

With Leads it’s simple for an agent to manage leads from within the same dashboard where they administer their real estate website. Leads allows agents to:

  • Maintain lead data: View and edit lead photos, contact information, and other critical details.
  • Monitor lead activity on your website: Track favorite listings and searches saved by leads.
  • Score leads based on custom qualification criteria: Use color-coded icons to indicate lead quality.
  • Segment leads by status: Separate new leads from old, buyers from sellers, and contacted from uncontacted.
  • Record lead interactions: Keep notes on interactions and lead progress.

Brokers managing teams of any size can easily track their agents’ lead activities, including new contacts added to the system, and create groups, which allow agent teams to efficiently share lead information. Brokers also can assign leads to agents or groups, ensuring quick follow-up.

Placester Leads real estate lead management

To learn all about Leads and the Placester platform, check out our official press release, email us at, or call us at (800)-728-8391.

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