Placester Adds Cox Media Group to Publisher Network
By Matt Barba
In our continual efforts to help publishers nationwide offer comprehensive real estate listing information, an easy-to-use home search navigation, and an excellent user experience for prospective home buyers as well as discover new revenue potential, Placester has partnered with Cox Media Group to operate eight of its news properties’ real estate sections.
The Atlanta Journal-Constitution, Austin American-Statesman, and Palm Beach Post are three of the eight newspapers which will now have real estate sections operated through Placester’s publisher platform, which offers:
- Quick response times for consumers, which turns publishers’ web properties into convenient home search destinations
- Exhaustive real estate searches for home buyers on both desktop and mobile devices that provide detailed listing information
- Real estate agents and brokers another optimal avenue to target their core audiences with their online advertising
- Exhaustive consumer behavior data that helps publishers identify new advertising and revenue opportunities
Published on March 9, 2015
Written by Matt Barba
Matt Barba is the co-founder and CEO of Placester, a real estate technology company based in Boston. Placester makes it inexpensive and simple for real estate professionals, developers, and their partners to create real estate websites. Matt is a 8-year real estate industry veteran; initially an agent and more recently as a technologist and author of the most widely used real estate WordPress plugin Builder.